I’m an art director and multidisciplinary designer working across brand identity, illustration, and visual systems. My practice centres on illustration-led world-building, where strategy, storytelling, and emotion come together to shape clear yet expressive identities.

I have a generalist foundation, and I work fluidly across illustration, motion, print, and visual communication, allowing ideas to move between formats rather than sit within fixed disciplines. This approach helps me build visual languages that feel intentional, distinctive, and human.

Alongside design, I play bass, sing, and produce music. Sound often becomes part of my process, informing rhythm, mood, and narrative, and allowing me to explore the intersection of art, design, and music as a shared language.